Wednesday, 24 February 2010

Analysis of double page spread


1) Echoes Magazine
This double page spread has been taken from ‘Echoes’ magazine. Echoes is the UK's longest standing magazine for black music, specialising in soul, R&B, hip-hop, reggae and jazz. It was established in 1976 as a weekly newspaper, became a monthly glossy in 2000.

This double page spread has two images, the first image takes up exactly half the page and is of a black, male presumed to be an R&B singer or Rapper. The man is leading against a white background. He is wearing jeans which makes him look quite casual. But he has sunglasses on which makes him look very ‘Hollywood’. The stance he’s standing in gives him attitude and makes him look a little arrogant and powerful. You can tell that artificial light has been used to create a shadow of the man on the white back ground, I think this looks very effective and I may consider using this in my design.

The heading of the page is almost central, but more to the left of the top of the pages, it also flows on t the second page. The text reading ‘Common Place’ which is presumed to be the rappers nick name, is printed in sans-serif font, in black and it’s also bold. This really makes it stand out as it contrasts against the white background making it instantly grasp the readers attention.

A quote is printed in the middle of the text reading ‘I’ve gotta be honest, and stay true to myself.’ This is printed in large black font with text at either side. I think this is an excellent idea as it allows the reader to see an extract of the article before reading it, it also stands out is it’s amongst the small font. I am considering using this in my design.

The image to text ratio is almost equal in this double page spread and I think it works quite well. It looks simplistic, up-to-date and modern.

The colour scheme is black and white which looks very classy and sophisticated.

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